Design.
Copywriting.
Storytelling.
Strategies.
Design.
Copywriting.
Storytelling.
Strategies.
Design.
Copywriting.
Storytelling.
Strategies.
Design.
Copywriting.
Storytelling.
Strategies.
Heyy, nice to see you here!
I'm Opal, A Freelance designer based in Toronto. I focus on creating brands through
Heyy, nice to see
you here! I'm Opal,
A Freelance designer based in Toronto.
I focus on creating brands through
Heyy, nice to see you here! I'm Opal,
A Freelance designer Based in Toronto. I focus on creating brands through
(2005 - Present)
Still Alive.
Are we a good match? Let’s see ↓
01/
Design Philosophy
Bad Design Kills Good Idea
Bad Design
Kills Good Idea
I believe bad design kills a good idea, bad story or copy kills good design, and so on. My goal goes beyond just designing the visuals. I focus heavily on storytelling when building a brand. It's not just the visuals that showcase personality, but also the words. The visuals show the looks, while the copy shows how it talks. Along with storytelling, I consider both when designing. A brand without a story to hook its audience will get lost in a saturated market. With the rise of AI, people crave for originality, authenticity, and human designs, and that's why I stand strong with this mindset.
I believe bad design kills a good idea, bad story or copy kills good design, and so on. My goal goes beyond just designing the visuals. I focus heavily on storytelling when building a brand. It's not just the visuals that showcase personality, but also the words. The visuals show the looks, while the copy shows how it talks. Along with storytelling, I consider both when designing. A brand without a story to hook its audience will get lost in a saturated market. With the rise of AI, people crave for originality, authenticity, and human designs, and that's why I stand strong with this mindset.
I believe bad design kills a good idea, bad copy kills good design, and so on. My goal goes beyond just designing the visuals. I focus heavily on storytelling when building a brand. It's not just the visuals that showcase personality, but also the words. The visuals show the looks, while the copy shows how it talks. Along with storytelling, I consider both when designing. A brand without a story to hook its audience will get lost in a saturated market. With the rise of AI, people crave for originality, authenticity, and human designs, and that's why I stand strong with this mindset.
02/
Skillsets
My Fav Stacks
My Fav Stacks
Branding
Packaging
Editorial
Prints
UI/UX
Data Visualization
Illustration
Copywriting
Branding
Packaging
Editorial
Prints
UI/UX
Data Visualization
Illustration
Copywriting
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Framer
Procreate
(More Stuff Soon)
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Framer
Procreate
(More Stuff Soon)
03/
Recents
Currently
Currently
I just finished my 2nd year in Design Program
at York University. Currently looking for Internship
to polish my skills even more (Adopt Me)
I just finished my 2nd year in Design Program at York University. Currently looking for Internship to polish my skills even more (Adopt Me)
I just finished my 2nd year in Design Program at York University.
Currently looking for Internship to polish my skills even more
(Adopt Me)
04/
Interests